Robinhood Markets has become an expert at developing and monetizing new products, setting it up for more gains ahead, according to Evercore ISI. The investment firm initiated coverage of the trading platform with an outperform rating. It also put a $130 price target on shares, suggesting 19% upside from Friday’s close. “If you build the flywheel … they will come,” analyst Adam Frisch said Monday in a note to clients. “Our positive thesis is rooted in: (1) its creation and monetization of a deep and growing product flywheel with world class UX that aims to be a “one stop shop” for financial services for the current customer base and can easily support a more affluent demographic.” HOOD YTD mountain HOOD year to date Robinhood has also demonstrated a strong ability to grow its deposit base to more than 20%, which should be a boon for its future share growth, according to Evercore ISI. On top of that, the company taken several measures to mitigate headwinds that have challenged its businesses’ growth, particularly by reducing its reliance on case spreads and adopting “industry best pricing (or close to it) across its diverse offering,” per Frisch. He added that Robinhood has several “nascent but potentially game changing” product offerings coming down the pike that could drive value to its shares. “HOOD’s precedent of driving meaningful attach rates to new products and getting them to $100M of revs (now at 13 offerings) fairly quickly provides support to the bull case, and when combined with nascent but potentially game changing offerings with prediction markets and Chain –– we believe the story will continue to be able to carry its premium valuation over the next several years,” Frisch wrote. Evercore ISI’s call falls in line with consensus on the Street. Of the 31 analysts covering Robinhood Markets, 25 have a buy or strong buy rating on the stock, LSEG data shows. Shares have fallen nearly 4% in 2026, underperforming the overall market.